Communications Inside West Ridge

Series Planning Process

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February 18, 2013

One of the most common things church creative teams do is take a sermon series or service from idea to execution. Throughout the years, I’ve been surprised to see that most churches do not have an intentional system and process in place for sermon series planning.

Every churches process may look slightly different, but here’s a process we’ve put in place at West Ridge Church to keep our Teaching, Creative Arts & Communications Teams on track throughout the series planning process.

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#1 RULE OF SERIES PLANNING

The #1 thing that can make or break your sermon series? Planning ahead. By putting a process like this in place for your teams, it allows for the time and margin to balance your content, promote effectively, and execute the plan with creativity and intentionality.

What if we don’t have a Creative Arts or Communications person on staff?

Most churches rely heavily on volunteers to produce the creative elements for a sermon series or service. Many churches don’t have a dedicated staff person overseeing Creative Arts or Communications. So where should you start? Here’s what I’d suggest: Make sure someone is OWNING each of these areas. Someone who is thinking through each detail, accountable for their area, and is a part of the planning and production of the series plan.

I’ll be writing over the next few weeks about executing the communications side of series planning through series branding, creative briefs and promotion. Be sure to check back at the blog, subscribe by RSS or email for those posts coming up.

Question: What does your series planning process look like? I’d love to learn from you. Share it with your comments!

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February 14, 2013

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