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Communications


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Communications General

The Authenticity Generation

on
March 2, 2016

We have a “Millennial” problem in the church. Statistics and attendance are showing that Millennials are leaving or not connecting to the church at higher rates than ever before. Meanwhile, churches across the country are trying to find the best new tactics for reaching young people.

So what can churches…


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Communications

Quit Doing Announcements

on
February 9, 2016

I’m gonna go ahead and put this out there… I hate announcements.

The very mention of the word brings back memories of being stuck in a pew, listening to someone read from a bulletin for 15 minutes about everything on the church calendar that week.

Growing up in the church, I can’t remember…


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Communications Leadership

Might Be Time To Quit Your Job

on
September 17, 2015

Wanna know the most surprising thing I discover when talking to people working on a church staff? The biggest source of disunity and conflict often lies between the Senior Pastor and creative team.

Creatives often find themselves feeling under-appreciated, overwhelmed and ill-equipped to do their job well. I’ve lost track of…


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Communications General Social Media

Redefining Excellence

on
October 9, 2014

For my first five years working in creative ministry, I was obsessed with the idea and the destination of “excellence.” I always felt excellence was a value often forgotten or overlooked in the church world, and I tried to make it my mantra as a young creative to fix…


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Communications

Simplicity and the Spaghetti Test

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March 25, 2014

“Simple isn’t always shallow. Complicated isn’t always deep.” -Jon Weece

Everybody loves the idea of simplicity. Few actually practice and apply it to how we communicate.

The harsh reality of simplicity is that you have to fight for it. It never comes naturally. Complexity has a sneaky method of finding its…


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Communications

The Most Overlooked Side of Branding

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February 3, 2014

What do you think of when you think branding? Logos? A set of colors? A product or a tagline?  All of these can play a key role in the development of the branding of an organization or church. They each play a role in connecting with the head of…


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Communications

Playbook: Ministry Communications Audit

on
January 13, 2014

Are you a Communications leader in your church or organization? Is it your role to help your church and its ministries communicate effectively? If so, there’s a meeting that I want to get on your radar. It’s what I call a Communications Audit.

A Communications Audit is a meeting to touch…


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Communications

Communicating To An Audience With A Goldfish Attention Span

on
December 11, 2013

Check out this sneak peak at a guest post I did for SundayMag.tv, and see the full post here:

The average attention span of a goldfish? 9 seconds.
The average attention span of people in 2012? 8 seconds.

In today’s culture, there are more things fighting for our attention than ever before….


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Communications

Four Steps To Communicate Your Vision

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October 1, 2013

I may not know you, but I think I know something about you. If I had to guess, I’d say that right now you have a vision for something big you’d like to accomplish or you’re working with others to see a vision come to reality. Almost every church,…


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Communications

ECHO 2013

on
July 26, 2013

I had a blast being part of my first ECHO Conference this week and doing a breakout on creative series planning. Here are some of the resources we talked about in this breakout session:
Related Blog Posts:

Series Planning Process w/ downloadable templates
The Secret To Great Series Design -…

PHIL BOWDLE
Atlanta, GA

Hi my name is Phil. I'm the Creative Arts Pastor at West Ridge Church in NW Atlanta. This blog exists to provide practical resources that can transform how you communicate and create for your church.